Contrary to popular belief though, Perth wasn’t as far behind as the hype lead us all to believe.
It was burned into my brain that both businesses and Perth SEO companies alike weren’t running a good race when it came to Digital Marketing. Sure countries like the USA got the jump on us but after extensive travelling in later years, I discovered that we actually do punch above our weight. I’m not sure what I was expecting but I do know that I was left disappointed and surprised when I started surfing the web abroad. The quality of their custom web design and SEO was generally very poor across both small and large businesses. The overall quality of work being produced in Perth by many of the Digital Agencies was far superior and represented outstanding value upon reflection. I think those early days set the bar high in many respects and produced some outstanding talent. I still work with some of those original designers, developers and SEO gurus to this very day.
It would be true however to also say that not all web design projects had a fairy tale finish. Production was slow, systems we’re untested and let’s face it, some companies were just damn right shonky. I think it would also be fair to say that Perth SEO companies we’re also a fraction lazy back in the day. Mind you, when entering a few bits of meta-data was all that was required back then to rank, why do any more?